Artist
Cardo Got Wings
Client
Empire Records
Activation Overview
Create an exclusive listening experience for Cardo's latest project that felt more like a private gathering than a standard industry event. Raw, personal, and built for real fans. We secured a unique venue, 7th Street Burger, curated the guest list, designed the sonic environment, and built custom visuals that were displayed throughout the session. We created custom branded wax paper for burgers, handed out free burgers to fans, bumped the music. We hid one hidden ticket in a random burger bag and the golden ticket winner got a USB-C drive with unreleased Cardo Got Wings Beat, signed in a clear custom engraved casing with a satin pillow. Every attendee posted. The listening session became the blueprint for how Cardo rolled out subsequent releases.
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