Young Thug - Slatt Pops
In collaboration with Young Thug & YSL, BlackFlag helped soft launch Thugs' "Slat Pop's", an alcoholic infused frozen popsicle.
BlackFlag took over Rolling Loud Miami 2021 & went backstage to provide select artists such as Lil Keed, Lil Yachty, Jack Harlow and more, with custom engraved ice sculpture-coolers with Slatt Pops inside. We captured once in a lifetime footage while receiving invaluable feedback directly from our target consumers.
Client
Young Thug
Category
Experiential
/// Collaborate with Young Thug and YSL to introduce "Slatt Pops," alcoholic-infused popsicles, at Rolling Loud Miami 2021. Generate product excitement, capture engaging content, and obtain customer feedback.
/// Partnered with Duane Planes, Ben Reilley Beverages, West Palm Beach Ice, Rolling Loud, and YSL for the launch. Created Instagram-ready ice sculptures and cooler boxes, provided artists with these sculptures and popsicles, captured exclusive footage, and distributed over 500 Slatt Pops with custom flavors by Young Thug.
/// Received positive reviews from notable attendees, successfully created buzz around Slatt Pops, and collected valuable customer feedback. The presentation and flavors impressed Young Thug, contributing to the overall success of the launch.
